Successful Workplace

There are two things we can expect every morning when we wake up. The first is that the sun has returned from the other side of the world and the second is a queue of loyalty program emails waiting in our inboxes, screaming of discounts and one-day sales. According to The Colloquy 2011 Loyalty Census, the […]

The need to maintain great relationships at work has never been stronger than today. Organizations are flatter, work is more collaborative and the future will bring even more of the same. The further we get from the industrial age workplace structure of our parents, the more important gaining the cooperation of our peers and even […]

Today at Google’s Developer Conference (IO) the crowd was treated to the announcement of Google Play, the brand new service that offers a Netflix-style access to music content for as low as $9.99 per month. The announcement rocks the world currently dominated by iTunes, Spotify and Pandora. Google Play offers not just access, but the […]

Getting the right information on demand is an eternal problem of today’s knowledge workers, and will only grow. Lack of knowledge causes a delay in decision-making, and ultimately leads to bad decisions. This is the essence of the Two-Second Advantage, where a little knowledge in the correct context at the correct time is much more […]

Indoor mapping of consumer location is the latest arrow in the quiver of the retail marketer. When marketers know where things are happening, they can develop interesting patterns for where to put resources like people, signage and information technology. Geolocation also provides the remarkable ability to spot the patterns that predict what to expect from […]

Real-time marketing is all the rage, though as TIBCO Loyalty Lab’s David Rosen is quick to point out, brands really need to be focused on right time marketing. “The speed and reaction of marketing needs to be relevant when the consumer is discovering, shopping or sharing,” he said. Brands need to act with relevance and […]

The 139th Kentucky Derby will be held today at Churchill Downs and a sizable chunk of the world will be watching as this 2-minute long race crowns a champion. So much build up and hype surround this one race…these two short minutes, that it pulls in people who have nothing to do with the sport. The favorite […]

In a story everyone could enjoy, Heineken announced the creation of special beer bottles that are connected devices. That story raises a great point…why should humans ‘carry’ a single mobile device when everything we come into contact with can be the point of interaction? If we think about it, the idea that our desktop, tablet, […]

A remarkable amount of change in the consumer world is ushering in a new definition of loyalty. What have long been static programs of points and plastic cards are becoming dynamic, individualized and much, much more engaging. Said another way, everything is changing…all at once. The old way of simple ledgers and confusing redemption schemes […]

The public wants both a seamless shopping experience across any retail channel (mobile, online, in store) and is happy to research online (AKA ‘webrooming’) and buy from a brick and mortar store. These were two of the strongest conclusions in the Seamless Retail Research released by Accenture on April 15th. This isn’t a shocker for […]

A few months back we decided to try out Amazon Prime just to test out alternatives to Netflix. What we didn’t expect to have and now depend on is the value of getting our shopping done online, without walking through aisles of things we don’t need, and getting the merchandise the next day (most of […]

Author Gene Kim has a lot to say about the DevOps Movement. He recently published The Phoenix Project as his treatise on exactly how technology organizations can speed development in a way that meets the business needs without all of the infighting and without ignoring stability, reliability and security. Anyone who’s been in technology knows […]

The following is a guest post by Chima Njaka. This week TIBCO LogLogic has been taking part at InfoSec Europe, the largest Information Security Event in Europe.  According to initial reports, there are over 17,000 registrants at this year’s event.  We are at booth F50 and we hope to see you there. One of the […]

Travel and other loyalty programs are going through challenging times. Programs that floated along for decades, blissfully counting up points based on spend, transactions, nights or miles are suddenly finding themselves in an increasingly mobile, connected world that allows for something more. The problem isn’t that traditional loyalty programs haven’t answered the call. The real […]

Just today CA Technologies announced that it acquired Layer 7, an API management company, making Layer 7 the second acquisition this week after Intel bought Mashery. For those not familiar, API stands for application programming interface and describes the interfaces used by software components to communicate with each other. For software companies, an API is […]

In an article in today’s Washington Post, it was reported that your odds of getting a call back for a job interview are much lower if you’ve been unemployed for 6 months or more. There could be several reasons for this that the article covers, including perceptions that long-term unemployed: Have outdated skills May take […]