Successful Workplace

Real-time marketing is all the rage, though as TIBCO Loyalty Lab’s David Rosen is quick to point out, brands really need to be focused on right time marketing. “The speed and reaction of marketing needs to be relevant when the consumer is discovering, shopping or sharing,” he said. Brands need to act with relevance and […]

If you don’t follow Alistair Croll of Solve for Interesting, you should. In a piece published last week, You’ll Be Tagged, Croll makes the point that common photo tagging technology like Facebook allows for a remarkable decrease in personal privacy. The face in the background of the photo today may not matter to those who […]

I had a great chance this week to catch up with a friend from Venture Beat about my thoughts on what’s revolutionizing our world in this moment. While that’s a broad question, the answer is very specific: The patterns for how people buy and sell are shifting very rapidly.  Buying and selling touches everything that we […]

There’s a classic episode of the American television show Seinfeld called “The Comeback” where a main character, George Costanza, is in a meeting, eating shrimp as quickly as he can. A coworker quips, “Hey, George, the ocean called and they’re running out of shrimp.” George, caught off guard, has nothing to say. He thinks of […]

The ability to catch the consumer’s eye has become far more than flashy neon and holiday sales. As consumption becomes more digital and discerning, targeted offers to calculated demographics become so 2012. Getting and holding the consumer’s attention is now about engaging at the time and method of the consumer’s choice. Likewise, creating brand loyalists […]

Healthcare is in a moment of transformation that is coming at a bewildering pace for some and not soon enough for others. The most progressive healthcare organizations are implementing a new vision – using information and events occurring in the course of care to recognize trends and patterns, and to act upon them immediately.  They […]

Facebook yesterday unveiled it’s somewhat lackluster (for the consumer) new feature to the public called Graph Search, a way of using the data stored in it’s social network to find out more about people using connections, places, photos and interests as search parameters. While this is a big yawn for most (and perhaps another privacy cat and […]

We’re undergoing a revolution in healthcare that started with the American Recovery Act in 2009. Good things can come from bad things, and near economic collapse gave us a reason to invest. The Act funded the switchover from paper to digital record keeping and amazingly, there was quite a bit of resistance at first. Someday […]

This afternoon I was able to sit in on a session delivered by TIBCO’s Ivan Casanova, Creating 21st Century Applications in an Event Enabled Enterprise. Data in motion, data at rest Ivan took the audience through a detailed look at how the Gartner Nexus of Forces plays itself out in the real world. He provided examples […]

Unsubscribe. That’s become a constant activity leading up to Black Friday and afterward, too. And these are emails coming from the places that I know and trust. The ones I’ve gladly given my email to in to past. They were good about sending me emails once in a while and for that reason, I actually […]

That’s the answer to the question, “When do we need in-memory computing?” The question came up in a meeting with a technology industry analyst today and his answer was so simple, so direct, that it needed to be repeated. In-memory computing is the answer whenever scalability and performance are an issue. Those close to technology […]

Sentiment analysis is nothing new but is taking on urgency with the rise of mobile computing and the event enabled enterprise. What is sentiment analysis? Sentiment analysis is all about figuring out the attitude of someone speaking or writing. With so much being expressed through various social media across the Web, knowing the actual attitude […]

Fascinating to see social media climb from adolescence to the point where major corporations are maintaining Houston Control-like centers to respond to social media. From sports teams to corporations, this is the new reality. A CNN Money story cites Dell’s version: Dell’s social media ground control and command center in Round Rock, Texas, has a total of […]

Forrester’s John Rymer sums up his opinion succinctly when he says, “Big Data: The worst category name ever.” It certainly has challenges in name and how people conceive of it. Big Data as the hype would have it, I call, “The elephant riding the bicycle.” I’ll give you the seven things you need to consider, […]

Thomas Been is based in Paris, France and is an expert in service oriented architecture (SOA) and enterprise information architecture. Thomas has extensive international experience in technology sales, consulting, marketing and alliance management. Today, on stage at the Gartner Symposium ITxpo 2012 in Orlando, I was able to catch a great presentation by Anne Thomas […]

We weren’t able to attend Dreamforce 2012 as we were preparing for a more-focused, less-hyped conference, TUCON 2012 in Las Vegas the following week (humor, folks). Always wanting to know what’s going on, I spent time looking through the Dreamforce  presentations on YouTube and enjoyed this one on the future of social business. The presenters were Dion […]